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Better Research

Our research is designed to find the best ways to do better business, sometimes in collaboration with one or more of our six very senior independent research consultant partners.
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Better Strategy

Our strategy will recommend on the very best way to do better business. Founder and principal Chris Martin Murphy has also written 243 business, marketing and advertising plans and strategies for 150 of his major advertising, research and strategy clients since 1970.
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Better Business

Interface Research & Strategy and its specialist division The Financial Research Company have since 1998 helped 128 clients do (even) better business through business development, marketing communications and market research consulting
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Better researchers for better research​

Chris Martin Murphy

TRS QPR, Principal & Managing Director, Interface Research & Strategy, M.A. History (Cambridge)
Chris Martin Murphy collaborates with six very senior independent research consultant partners, each with a range of skills and category experiences matched to appropriate projects.

Chris Martin Murphy

TRS QPR, Principal & Managing Director, Interface Research & Strategy, M.A. History (Cambridge)
Chris Martin Murphy collaborates with six very senior independent research consultant partners, each with a range of skills and category experiences matched to appropriate projects.
Our current independent research consultant partners
include Joseph Lowey (Red Stallion), Doris Pozzi (Doris Pozzi & Associates), Mark Poolman (Fuse Research), Beth Dungey (Beth Dungey & Associates), James Parker (Taverner Group) and Katie Harris (Zebra Research).
Joseph Loewy
TRS, Grad. Cert. Counselling (FRMIT)
Doris Pozzi
TRS, B.Sc., M.Ed. Psych. (Melbourne)
Mark Poolman
TRS QPR, B.Comm. B.Psych. (UWA)
Beth Dungey
TRS QPR, B.Comm. (UWA) B.A. I.R. & Psych. (UWA)
James Parker
TRS QPR, B.Ec. (Sydney), G.C. Applied Stats. (Swinburne UT)
Katie Harris
TRS, B. Soc Sci. Psych (UNSW), MBA (AGSM)

Better research for better strategy​

Before the conversation starts, we think long and hard about the research questions and issues

Then we use the best recruiters to find us the most highly qualified respondents for the research in hand.

We welcome commentary, not just a click or a tick, because the best quantitative research insights emanate from verbatim comments on reasons why respondents scored or rated brand values and attributes as they did.

We prefer to talk and chat on the telephone or online, rather than just texting or messaging, to ensure better conversation, better engagement and better understanding.

We believe in conversation, rather than just in a quick response, since the best qualitative research insights evolve from an in-depth conversation.

Better strategy for better business

Some companies rely on outmoded strategies or temporary tactics to drive short-term, rather than long-term, profitability and growth.

Some companies lack the appetite, energy, intelligence, or insight to find a better strategy, and thus to change their business for the better.

A new and insightful strategy can be the fastest and cheapest way to maximise business ROI.

As part of every project, Interface recommends on business strategies, or marketing strategies, or advertising strategies to help our clients do (even) better business.

Contact us

If you would like to discuss how we could help your organisation do (even) better business, please contact:

Chris Martin Murphy
Principal & Managing Director
Interface Research & Strategy
Australia: 0412 315 677
International +61 429 934 634
Email chris@interfaceresearch.com.au
PO Box 405, Willoughby, NSW 2068, Australia

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